Our Purpose

“Every block of stone has a statue inside it, and it is the task of the sculptor to discover it.” Michelangelo

We are dedicated to unlocking the power of pure potential within every individual.

We believe that aligning with your true self is the key to authentic happiness, fulfilment, and impactful work.

We champion the right of every person to experience joy and satisfaction at work and in their relationships.

Our Beliefs

Meditation is a catalyst.
We believe meditation is a profound tool for discovering and harnessing one's true potential.

The subconscious mind holds valuable information.
Meditation gives us access to hidden information in real time, which we can use to work more intuitively and productively.

Authenticity is a benefit.
When individuals align with their authentic selves, it not only enhances their own lives, it also positively influences everyone around them.

Better alignment delivers better outcomes.
When we align with our true selves, we make better decisions that lead to better outcomes for all aspects of life.

Our Vision

By helping individuals connect with their true selves, we strive to foster:

Greater fulfilment
Helping people find joy and satisfaction in their work.

Personal growth
Supporting continuous development and self-improvement.

Meaningful contribution
Encouraging purpose-driven work that benefits both the individual and their community.

Positive impact
Cultivating environments where people thrive and make a difference.

Who We Serve

We are here to support individuals of all ages who seek to uncover their purpose and true potential, and to put it to good use in the world.

Our services are designed for leaders, employees, business owners, and individuals who are curious about the transformative effects of connecting with their authentic selves and applying this insight to achieve a more purposeful, impactful, and fulfilling life.

Our objective is to engage 1,000 individuals on our programs by 2026, allowing us to support 1,000 young people to access our programs for free.

Meet Our Team

Justin Cooper
Co-Founder

30+ years in global brand marketing management, and 10+ years in Purpose coaching. Pioneered the Unearthd Business Meditation process in 2012.

Author of ‘Marketing is Dead, Long Live Purposing.’

Chris Reay
Co-Founder

30+ years in global IT and consulting, leading international business development teams.
Highly skilled in building a strengths based team environment founded on safety, trust, and vulnerability - allied with a clear sense of purpose.

Certified Chopra Meditation Instructor.

Our Purpose

We are dedicated to unlocking the power of pure potential within every individual.

We believe that aligning with your true self is the key to authentic happiness, fulfilment, and impactful work.

We champion the right of every person to experience joy and satisfaction at work and in their relationships.

Our Beliefs

Meditation is a catalyst. We believe meditation is a profound tool for discovering and harnessing one's true potential.

The subconscious mind holds valuable information.Meditation gives us access to hidden information in real time, which we can use to work more intuitively and productively.

Authenticity is a benefit. When individuals align with their authentic selves, it not only enhances their own lives, it also positively influences everyone around them.

Better alignment delivers better outcomes.When we align with our true selves, we make better decisions that lead to better outcomes for all aspects of life.